{"id":3171,"date":"2024-05-29T01:50:37","date_gmt":"2024-05-28T23:50:37","guid":{"rendered":"https:\/\/www.heacon.de\/knowledge\/communication-consulting"},"modified":"2024-12-04T23:19:17","modified_gmt":"2024-12-04T22:19:17","slug":"communication-consulting","status":"publish","type":"page","link":"https:\/\/www.heacon.de\/en\/knowledge\/communication-consulting","title":{"rendered":"Communication consulting"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; next_background_color=&#8221;#ffffff&#8221; admin_label=&#8221;Section&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;360deg&#8221; background_color_gradient_stops=&#8221;rgba(46,86,140,0.89) 0%|rgba(46,86,140,0.81) 100%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/www.heacon.de\/wp-content\/uploads\/2024\/03\/audit-01.jpg&#8221; background_position=&#8221;bottom_center&#8221; 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_builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; specialty=&#8221;on&#8221; admin_label=&#8221;Section&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;0&#8243; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_sidebar area=&#8221;et_pb_widget_area_5&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; sticky_limit_bottom=&#8221;section&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_sidebar][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; specialty_columns=&#8221;3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_row_inner make_equal=&#8221;on&#8221; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;1&#8243; custom_margin=&#8221;|auto|3px|auto||&#8221; custom_padding=&#8221;||18px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column_inner saved_specialty_column_type=&#8221;3_4&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;4rem&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;|300|||||||&#8221; header_3_text_align=&#8221;left&#8221; header_3_font_size=&#8221;20px&#8221; header_3_line_height=&#8221;1.3em&#8221; custom_margin=&#8221;||17px|||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_phone=&#8221;40px&#8221; sticky_enabled=&#8221;0&#8243; header_2_font_size_tablet=&#8221;4rem&#8221;]<\/p>\n<h2><strong>Developing and implementing communication strategies <\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>We see communication consulting as a joint process in which we develop and implement communication strategies tailored specifically to you and your target groups. Based on sound analyses, we identify the right communication channels and develop the appropriate content and communication formats for your specific issue. An agile approach combined with evaluation enables us to adapt communication strategies to changing market conditions and customer needs.<\/p>\n<p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;1&#8243; custom_padding=&#8221;15px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column_inner saved_specialty_column_type=&#8221;3_4&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.heacon.de\/wp-content\/uploads\/2024\/08\/Wissen_Kommberatung-scaled.jpg&#8221; title_text=&#8221;Wireless,Communication,Connecting,Of,Smart,City,Internet,Of,Things,Technology&#8221; _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>In addition to clear messages and suitable channels, we believe that comprehensible content, the right tone of voice and an authentic, credible appearance are key factors in successful communication. With our many years of communications expertise, we can support you conceptually, consultatively and operationally in communicating effectively:<\/p>\n<ul class=\"checklist\">\n<li>Key messages<\/li>\n<li>Narrative<\/li>\n<li>Storytelling<\/li>\n<li>Topic management<\/li>\n<li>Campaign planning<\/li>\n<li>Public Relations<\/li>\n<li>Public Affairs<\/li>\n<li>Crisis communication<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Section&#8221; module_id=&#8221;message contact&#8221; _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/www.heacon.de\/wp-content\/uploads\/2024\/03\/audit-02.jpg&#8221; parallax=&#8221;on&#8221; da_popup_slug=&#8221;nachricht-kontakt&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"testimonial-flex\"><!-- [et_pb_line_break_holder] --><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.heacon.de\/wp-content\/uploads\/2024\/03\/person-02.jpg?w=1080&#038;ssl=1\"><!-- [et_pb_line_break_holder] --><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.heacon.de\/wp-content\/uploads\/2024\/03\/person-01.jpg?w=1080&#038;ssl=1\"><!-- [et_pb_line_break_holder] --><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.heacon.de\/wp-content\/uploads\/2024\/03\/person-02.jpg?w=1080&#038;ssl=1\"><!-- [et_pb_line_break_holder] --><\/p>\n<div><!-- [et_pb_line_break_holder] --><strong>Do you still have questions?<\/strong><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p>[\/et_pb_code][et_pb_text _builder_version=&#8221;4.27.0&#8243; 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